A Complete Process of Logo Design
A Logo is a symbol. It represents an organization or company to the whole world. A designer should be designed a unique logo for an organization or company so that anyone can easily understand which company is representing through this symbol. A Logo designer should know the process of Logo design
He should follow These 5 things to design a Unique Logo:
1.Design Brief
The initial accumulation of information from the client about the business is the most important step while in the logo design process. Without it, you can not understand what actually he/she want for his/her company.
Usually, you can ask these three basic questions:
- What is your business name?
- What are your business goals?
- Please tell me shortly about your business.
Remember, The more you know about the client’s company, the more smart design you can come up with.
2.Research
After accepting the project — now it’s time to start research about this business
You must further research the business/company — its history, and the competitors before starting any logo design project.
Research is a difficult part, that can’t be missed in the process of logo design. It helps designers to get a sense of the purpose the logo’s going to live in. Through research, the designer gets an accurate sense of where and how the design will be used.
You mush research these three common things:
1. Who is the target audience?
2. Who is the competitor?
3. What does the company do?
3. Brainstorming
Now we will talk about brainstorming. Most of the time we don’t get any idea f that we will design. So if you follow this process you can generate the idea of design easily.
4. Sketching
Sketching is a very important stage. “Saul Bass” said: “Design is thinking made visual” and this is very much important in the logo design field. After brainstorming you already got the idea what types of design the company needs. So now you have to start sketching. You have to come up with the idea from your mind with pen and paper.
5. Vectorizing
This is the final stage of Logo design. After sketching, now it’s time to choose the most beautiful and attractive design from sketching. after choosing, let’s vectorize it. The most popular software in the world is Adobe illustrator for vector Graphics.
Yes! YOU ARE DONE!
So, these 5 processes will help you to design a creative and unique design. Thank you so much.
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Logos: Designed by Abir Hossain
Social media handle:
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Thanks, Abir Hossain
